Cocomixx is a premium Ghanaian children's nutritional beverage formulated from authentic, locally sourced cocoa. The brand was established to introduce a high-energy, nutrient-dense alternative to the synthetic, imported children's drinks currently saturating the Ghanaian retail market.
The Problem
Cocomixx needed a visual identity and packaging direction that felt playful, modern, and easy to recognize. The challenge was to make the brand look fresh while still keeping it clear and consistent across different touchpoints.
The Approach
I created a clean and colorful design system that reflects the brand’s energetic personality. The identity and packaging were kept simple, bold, and flexible so they could work well across product and promotional use.
The Results
The final result is a more memorable brand presence with packaging that feels cohesive and visually engaging. Cocomixx now has a stronger identity that can stand out more clearly in the market.